Dalet Digital Media Systems, a leading provider of software-based solutions for media organizations, announced today that Win Sports, a leading Colombian sports channel, has selected the Dalet Galaxy Media Asset Management (MAM) platform to manage its entire program preparation, production and archive workflows. The new installation also includes the Dalet AmberFin high-quality media processing platform and Dalet Brio video servers to help migrate the company’s legacy content into the Dalet Galaxy media catalogue, providing an infrastructure that revitalizes control over the channel’s assets.
   

“Our starting point was to improve workflow efficiencies particularly around using archived material, but what we discovered working with Dalet, is a MAM that has shifted our whole perspective on the way we produce programs,” says William Albarracin, director of technology, Win Sports. “For example, with new metadata our journalists or producers can now search and access content themselves and ascertain rights information with a flexibility, speed and accuracy that was simply not possible before. Our ability to manage the status of projects, for approval or review, is also heightened plus we can better optimize content in our library, by rejecting or permitting material, because we have full control over what goes in. We already knew that Dalet Galaxy was a market leading MAM, but working in partnership with Dalet has enabled us to dig deep into its capabilities and we look forward to exploiting new tools and implementations as we progress our business.”

With the aim of improving workflow efficiencies and restoring archived tape assets to viability, Win Sports required a MAM implementation to support, facilitate and integrate its news, program production and archive workflows. A critical aspect of the company’s strategy was to search and retrieve archived content to enrich live broadcasts. Embedded Dalet MAM tools digitalize and capture archived assets and associated metadata into a centralized media repository, facilitating content access and re-purposing capabilities station-wide.

“Win Sports was looking for a media asset management platform to take the heavy lifting out of its transition to file-based workflows and we are proud that it has found the solution in partnership with Dalet,” says Julien Decaix, general manager, Dalet Americas. “A project of this scale requires steep confidence with enterprise deployment, and Dalet has earned this type of experience over the past decade. Deployed in under four months, Dalet Galaxy MAM automated all the various workflows Win Sports needed in order to produce content and prepare programs in a growing number of formats while giving them a series of content management tools that will continue to refresh their production pipeline for many years.”

Founded and backed by DirectTV and RCN Group, Win Sports is a leading 24-hours channel focused on sports that reaches over 5 million households with carriage on several Colombian cable services. Its mix of news reporting, magazine shows and live transmissions includes flagship programs of Colombian Professional Soccer, Futsal and Basketball.