Fujifilm announced this October that it will discontinue its Fujifilm Professional Video Tape, due to a steady decrease in market demand. In a note to distributors and clients, Fujifilm announced this month that some of the products from their Fujifilm Recording Media catalogue will no longer be produced. If you want to keep using them, this is the time to stock up!
   

If there is a company from the analog era that has rapidly moved into digital is Fujifilm. Still, the company has kept producing some of their analog products, sometimes for surprisingly long periods of time. Yes, some references have vanished, prices on remaining products became higher, but we still have films, papers and tapes. Well, now we will have a little less, as Professional Video Tape is about to disappear from the market.

The list of video tape products discontinued

This is probably the right time to remember that Fujifilm developed Japan’s first broadcast-use video tape in 1959, and rapidly became a leader in the development of professional-use video tape technologies. In fact, the milestones in Fujifilm’s corporate history reflect the pioneering role the company played within the industry, and form the basis for its worldwide reputation for innovation and excellence.

The market is shrinking, there is less demand for professional video tape so Fujifilm reached the conclusion that it is better to discontinue these products. However, the company will continue sales of Fujifilm Professional Video Tape until our inventory of these products is depleted.